The bottom line is that the human role is changing and AI’s impact on the workplace could be tremendous. It is already changing how people interact at work, while at the same time assisting business leaders to make better-informed decisions. For example, talent acquisition is one of the processes where AI has been providing support in ranking and sorting candidates during pre-screening, summarizing candidates’ strengths and needs relative to role and reducing unconscious bias in the selection process.
Furthermore, chatbots are already interacting with candidates, interviewing and scheduling pre-interviews via email, text message and social media, with a clear objective: build a world-class recruiting service. In marketing, the situation is very similar, organizations are contemplating how AI will help to create smarter campaigns and use augmented reality to improve the customer experience.
Can you imagine coming to an office where a machine and/or robot is the one who defines performance objectives, responsibilities while providing accurate feedback? Believe it or not, this is where this digital transformation is taking us. According to McKinsey & Company, “half of all existing work activities could be automated by currently existing technologies, saving some $16 trillion in wages.”