It’s not a buzzword, or at least electronic system design is not well served by buzzwordy platitudes about IoT. That was one of many conclusions of a panel of experts at a Wireless Communications Alliance gathering Thursday (Sept. 11), hosted at Cadence.
“Buzzwords aren’t going to help us tell one system apart from another,” said Steven Ray, Distinguished Research Fellow with Carnegie Mellon University Silicon Valley, who moderated the evening panel.
Pavan Singh, head of strategy for Internet of Everything Vertical Solutions at Cisco, later joked, “If you want to do a startup today, what do you want your startup to be called? IoT startup.”
Once we set aside the buzzword, “There’s only one certainty,” according to Jack Guedj, corporate vice president with Cadence’s IP Group. “There will be a diverse environment of things. Even within one application, things are ill defined, so you have to be ready… to evolve those products… and build in as much programmability as possible.”