The Journey to Travel Personalization with AI
FREMONT, CA: For numerous travel companies, AI has been a ladder to level up the hospitality industry by providing data-driven solutions that free the load of the marketing department. Although many initiatives are still in the early stages of innovation, AI stands out among other technologies with its ability to personalize experiences that dramatically alter business interactions with users online.
AI enables marketers to identify the images that pay off the most as travel marketing is all about visuals. The technology identifies, compiles, sorts, and labels relevant information through the company’s library of database and content assets, reducing the tasks of the marketer.